Creating a customer community with mobile e-commerce

Image from Victor, found on Wikimedia Commons, source link: Lately, at Luminos, we’ve been investigating digitally native vertical brands and what has made them so successful. In my most recent post, I explored the effective digital commerce strategies that these brands have been using to drive business. Allbirds, a digitally native vertical brand known […]

5 incredible app innovations to watch this week

This week, there have been some particularly notable achievements in the mobile app community, and most of which are from apps you’ve probably never heard of until now. From a new Craigslist competitor to one of the proudest leaders of the 2018 Women’s March, here are five incredible app innovations that made their marks this […]

Huge tech acquisitions to drive e-commerce strategy in 2018

At the start of this new year, it’s evident that prominent companies in the tech world are working to revamp a few of their digital strategies, particularly in e-commerce. This transformation has been taking place in the form of tech acquisitions to drive e-commerce strategy, as well as through the establishment of some critical partnerships. […]

Why mobile apps are critical for business growth

In the last decade, the definition of the “mobile app” has held many meanings. Today, it holds one more: growth. Mobile apps are critical to our day-to-day tasks, and so why should it stop at business? As my colleague Jake DiMare noted recently, mobile apps are becoming increasingly important for sales, and are expected to make […]