Posts

Make things simple with experience-driven content

Image from 10ch, found on Flickr, source link: https://bit.ly/2M3yItU My latest article speaks to the specific strengths of the digitally native vertical brand: e-commerce capability and customer experience. Let’s further elaborate on what makes successful experience-driven content is so critical to the customers of any business. Make it easy for customers to do business with […]

It’s not you, it’s your digital commerce platform

When your business relies on your digital commerce platform, ensuring that the platform provides a seamless experience for customers (as well as the functionality your team needs) becomes a core business goal. In the same vein, a failing digital commerce platform can become a burden too heavy to shoulder. Because your platform is so intertwined with your […]