Simplify the customer journey

Simplify your customer journey with services that attract, engage, convert, and retain, while developing a customer-centric experience based on user data, strategy, architecture, and design.

Digital Marketing

The world has changed as clients are more likely to research solutions to their pain points . Design your eCommerce site to be a proactive marketing solution and not a reactive pusher of products.

  • Attract – Help new buyers find your website, using automation, personalized content, and SEO, to significantly increase inbound interest and build higher quality sales leads.
  • Engage – Deliver an omnichannel experience and easily make changes to control brand messaging with personalization, promotions, recommendations, faceted search, and easier ordering.
  • Convert – Convert customers into buyers by creating digitally recognizable revenue with sign-up options, shopping cart promotions, checkout optimization, and selling directly through your digital branch.
  • Retain – Use your digital ecosystem to improve customer service quality and processes, create advocates with loyalty, and use cart abandonment, retargeting, and nurture campaigns to keep your customers coming back.

Additional Marketing Capabilities

  • Analytics
  • Behavioral Data
  • Dynamic Landing Pages
  • Enterprise Search
  • Omnichannel Automation
  • Comment and Group Implementations
  • Social Media Moderation and Management
  • Trigger Emails

Personalization

  • AI Recommendations /Machine Learning
  • Content Recommendations 
  • Product Recommendations

UX Design

Develop a customer-centric, unified experience based on user data, strategy, architecture, and design to make the customer’s job easier.

  • User Experience – Strategize the buyer journey to improve customer-driven experiences using tools like 24/7 ordering, self-service options, real-time price and availability, quote building, and account management.
  • Customer and Product Data – Organize and manage customer and product data through all your systems by implementing a PIM, DAM, or OMS, to improve processes and improve collaboration.
  • UX Design – Translate years of bricks and mortar experience into the digital arena using wireframes and information architecture, mobile design, and save 100s of hours of discovery, design, and development with the Luminosity Episerver Accelerator.

Episerver, the customer-centric digital experience company, has been positioned for the first time as a Leader in the Gartner Magic Quadrant for Digital Experience Platforms. We believe their Customer-Centric Digital Experience Platform delivers advanced capabilities for content management, personalization and analytics.

This report includes:

  • An overview of DXP market trends
  • The Strengths and Cautions of each DXP vendor in the Magic Quadrant
  • Assessments of each vendor’s ability to execute and completeness of vision
Logo disclaimer – GARTNER is a registered trademark and service mark of Gartner, Inc. and/or its affiliates in the U.S. and internationally, and is used herein with permission. All rights reserved. Endorsement disclaimer – Gartner does not endorse any vendor, product or service depicted in its research publications, and does not advise technology users to select only those vendors with the highest ratings or other designation. Gartner research publications consist of the opinions of Gartner’s research organization and should not be construed as statements of fact. Gartner disclaims all warranties, express or implied, with respect to this research, including any warranties of merchantability or fitness for a particular purpose. Graphic disclaimer – This graphic was published by Gartner, Inc. as part of a larger research document and should be evaluated in the context of the entire document. The Gartner document is available upon request from Episerver.

Get Started with Luminos Labs 

It’s an easy three-step process:

  1. Complete this form to schedule a short call to discuss your needs
  2. Luminos Labs proposes a personalized digital commerce strategy
  3. Your guide helps you through the process of building a digital commerce ecosystem that grows your business and transforms your customer experience

Take the first step today!