A deeper look,
Optimizely B2B
By choosing the Optimizely B2B platform, Preferred Medical was able to launch as the first phase of the remaining NDC companies. This core solution gives a seamless B2B shopping experience for Preferred Medical customers that integrates the back-end systems to the Optimizely B2B platform. With this being only Phase 1 of the entire project, another core component of the total solution is to allow for more websites to be added under a unified architecture for a more better business user management experience, minimizing the complexity of different business flows and functions in separate manual systems.

Core Features
Preferred Medical is now able to offer their customers core B2B features, like logging into their account for specific pricing, searching by part number, utilizing brand specific PLPs for easier browsing, and more, all thanks to the robust out of the box Optimizely B2B feature set.
In addition to the basic B2B features, website speed is a must have in the modern B2B eCommerce experience.


Epicor P21 Integration
The flexibility and scalability of the website offers outstanding performance and speed so customers can get in and out quickly and efficiently. Along with the integration to Epicor P21, through a combination of APIs and direct database calls to import data, the website can show real-time pricing, inventory, and A/R data.